IT
Practices on Customer Satisfaction in the E-Commerce Sector
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Sam
🏛 LUCKNOW UNIVERSITY
📅 19 Apr 2026
👁 49 views
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Abstract
What is the ideal way to develop leadership? Every society provides its own answer to this question, and each, in groping for answers, defines its deepest concerns about the purposes, distributions, and uses of power. Business has contributed its answer to the leadership question by evolving a new breed called the manager. Simultaneously, business has established a new power ethic that favors collective over individual leadership, the cult of the group over that of personality. While ensuring the competence, control, and the balance of power among groups with the potential for rivalry, managerial leadership unfortunately does not necessarily ensure imagination, creativity, or ethical behavior in guiding the destinies of corporate enterprises.
Keywords:
Customer Relationship Management (CRM)E-commerceCustomer SatisfactionCustomer RetentionDigital MarketingService QualityCustomer ExperienceData Analytics